When you get into the habit of writing content on a regular basis, the second step to think about is to target keywords and rank for them. Taking advantage of this technique to harvest loads of traffic will be beneficial to your website.
Plus, having a couple or pages and blog posts on the first page of Google will give your site more authority and enable you to reach more readers and potential customers.
There are a couple of strategies you can implement to find better keywords to rank for and give your site the perfect boost. Today we’re going to be discussing 5 simple techniques to include into your next blog posts, and I’ll sum up this lesson by recommending the best tool you can use to get great results and grow your business.
Let’s get started.
1. Find a topic to discuss
This is an obvious step to start off with. Find something your visitors will be interested in and provide them with as much information as possible. Educate them and help them solve their problems because this is what will keep them coming for more of your wisdom.
Choose something you’re comfortable talking about. Something that you like so your blog post won’t look monotone and feel boring. Always pick something that you can imagine yourself writing about for hours.
The process of finding a topic and discussing it should be a fun activity for you, not a slow and painful task to go through.
2. Do a keyword research session
Doing a keyword session is the second step to take after deciding which topic you’re going to discuss. It’s the phase where you’ll choose the keyword you’ll be ranking for.
Brainstorming for ideas can be hard at first if you don’t know how to do it correctly. Want to watch a useful video on how to perform a keyword research session? Check this out.
Always check the stats of the keyword you’re intending to use to have more information about the audience you’re targeting. Gather information about the search volume and the competition and see how you can leverage each one to your advantage.
Doing keyword research doesn’t have to be a difficult task. The whole process should take less than 30 minutes of your time. Once you have a great keyword to use, move on to the next step.
3. Check out the competition
The thing to watch out for here is that the word “competition” doesn’t not automatically mean “
enemy“. People who are blogging about the same thing as you can be your allies, so use this opportunity to study what they are doing, what they are writing about, how often they post and how long are their blog posts.
This is also an excellent opportunity to see what’s working and not working for others and also see if they didn’t cover some topics in your niche which will automatically give new territories to explore and rank for.
By emulating big names and successful bloggers you can find and will develop your own voice, you own style or writing and use that as a weapon to get the best rankings for your pages.
4. Work on writing your content
Start writing your content with the keyword in mind. Don’t overthink it, though, you can simply put the keyword in the title, first paragraph and then write naturally for the rest of the article. This is a simple strategy that you can use for all your blog posts and articles.
You also have to keep up with the latest news and updates in you niche to always stay in the know. Write compelling and engaging content if you want your readers to interact more with what you have to offer, and spend some time researching and adding value to what you write about.
Include storytelling in your writing, add some of your experiences and share the value that you’re proud of. You should also put in some scannability in your writing by incorporating headings/subheadings, bulleted lists, bold, italic and underlined text…, etc.
5. Publish and promote
After unleashing your content, you have to socialize every blog post you write to get the maximum engagement. Hitting “publish” isn’t your last task. You have to share your work on social media sites, request feedback, reply to other people’s comments, and ask your readers to share your content if they like it.
You should work on the promotion part of your articles if you want them to have a better chance of ranking. You’ve spent a lot of time writing, polishing and perfecting your content, and I am sure you don’t want all of that to go to waste.
Now, let’s talk about the recommendation.
The name is Jaaxy, and it’s a tool that will help you create a great piece of content from scratch. A great way to generate ideas, find new topics to talk about, find other niches related to your niche, and even find domain names for your keywords.
Most importantly, it’s what you’ll be using to find high targeted keywords for your posts, study the competition, do a brainstorming session and much more. Interested? Read this article to have more insights and learn how to use it.
I am sure that you’ll realize the potential of Jaaxy and see how beneficial it can be to your business. Let me know what you think about it.
A question to ask or a feedback to share? Don’t hesitate to leave them in the comment section below.
To your success