Today, we’re talking about passive income, one of my favorite topics and one that could absolutely change your life if you embrace it.
In this post, specifically, we’re talking about why passive income is a mindset issue rather than a logistical one or a marketing issue. If you’ve been struggling with this one, you’re going to love today’s post.
Let’s get into it.
Passive income in itself feels like a really amazing thing. You create something once, like a book or a course, people buy it and you get paid multiple times after doing the work once. Otherwise known as making money while you sleep. This isn’t a dodgy thing.
This is something that you’re just creating something that people want. But, for some reason, people get really blocked around creating passive income.
Now, let’s unpick some of the reasons why.
1. It feels like cheating.
First of all, it obviously triggers all of your money blocks. It triggers some parts of your brain that tell you that this is too good to be true, “I’m doing something dodgy here and this is against the natural order of things.” Let’s go down one level deeper into why that is.
Well, first of all, creating passive income and getting paid for something that you’ve already created feels like cheating. It feels like you’re not really earning it.
This speaks to that money block that a lot of people have that you have to work really hard to make money.
How many times have you heard things like, “Money doesn’t grow on trees? You can’t get something for nothing.” If you grew up hearing those things, then the concept of being paid for something that you already did feels like cheating and it feels like you didn’t really earn it.
That’s one mindset hurdle that you really have to overcome before you create some of those passive income products.
If you’re feeling that same feeling like this icky, “I don’t know why I’m procrastinating this,” that could be a reason why. It’s really good to uncover that and to see how that could feel like cheating for you.
2. It feels too easy.
It feels too easy. It could be like, “I created that thing and it was really easy for me to create. Why should I continue to get paid for it? That feels too easy.”
Again, that speaks to that same money block that you have to have blood, sweat and tears in your product or program in order for you to justify earning money for it on the other side.
Remember, it’s totally okay for you to get paid for something that’s easy and enjoyable for you. Just because it’s easy and enjoyable for you, it doesn’t mean that it’s easy and enjoyable for somebody else.
There are lots of things that I have bought recently because, frankly, I’m terrible at them.
This could be anything from a book on a topic that you don’t know about or a course or program that you think, “Oh, my God. I really need to learn that.”
Remember, just because it’s easy for you doesn’t mean it’s easy for somebody else. It’s totally okay for you to make passive income out of that. In fact, that’s the first thing you should create passive income out of.
Something that is easy and enjoyable for you so that you can package it up together and make it beautiful for somebody else to learn from you.
The last reason why it feels icky to earn passive income is because:
3. It feels like an unequal exchange.
You think, “I created this thing, but then people are giving me money for it.” In reality, that’s an equal exchange. Somebody gives you money to consume your product, program or book and you receive it. That’s perfect, right? That feels like an unequal exchange, but you created it in the first place, so after that, that exchange is done.
You don’t have to feel like you have to constantly over deliver to make and to justify somebody spending money on you. That is totally a mindset issue as well.
If this is something that you really want to nail in the next year – and I really hope you do because it will absolutely change your life and business – then take time to listen and work on those three issues I outlined in this post.
You’ve got to get your mindset right before you can take action on creating those passive income products and programs in your business. I wish amazing financial abundance for you and, really, this is the first step.
I hope that you’ll enjoy this post and till next time, organize your thoughts and keep taking action lisinopril online.
To your success