In this post, I am going to show you the 5 mistakes to avoid when choosing an affiliate program. Errors that if you want to succeed as an affiliate, you should prevent at all expenses. As you gain more experience, it’ll be easier for you to spot them without much effort.
If you are new to affiliate marketing, and you are thinking about signing up with an affiliate program to make some money, do keep in mind that there are some aspects and red flags that you have to watch out for. Because you can’t just join an affiliate program without knowing how it works, what’s its conditions, advantages and disadvantages.
So, here are the 5 mistakes to avoid:
1. Choosing the wrong affiliate program
A lot of people sign up with affiliate programs starting with the single idea of making as much money as possible and as quickly as possible too. They don’t take the time to study the product, know more about its benefits (or disadvantages). All they look for is a high paying commission, and when that happens, they usually choose products that are in high demand, and high demand means high competition.
As a new affiliate, competition will be the biggest hurdle to overcome. So, take some time to study the market, set up a strategy, pick a niche you’re comfortable promoting and look for an opportunity that has less competition and a better chance to make a sale.
2. Signing up for too many programs at once
Because it’s so easy to join affiliate networks and sign up for affiliate programs, you’ll maybe be tempted to try as many as possible. You’ll be like a little boy/girl in candy land, shiny opportunities around you, many options to choose from, which will only distract you and make the process a little harder for you.
Instead of being impressed with all of that, try to focus on one network, concentrate your energy on one product, dedicate yourself to one task at a time, that’s the secret to being successful in any endeavor. This is the only approach that will work for you.
3. Choosing low paying affiliate programs
This one is easier to spot and to avoid because it’s a simple rule and it goes like this. If you have the time to work 4 to 5 hours a day on promoting a product, and you are willing to study everything about it, why promote an item that is going to pay you a 5% commission while you can pick another with 30% to 40% commission instead? Do I need to say more?
I know, maybe that 5% product is more in demand, more accessible and has less competition, but remember what I outlined first, everything boils down to the work and commitment you’re giving to your business. That amount of work will help you to find the best product.
4. Not writing enough good content
If you are trying to sell something, good quality content is your best friend. What I mean by that is a flat, robotic product description won’t help your business, because if people are searching for a description, they’ll go straight to the vendor’s site. But that’s not the case, they’re looking for a personal opinion, for authentic reviews, and for an honest shared experience that will help them make the right choice before buying or looking for an alternative.
And this is where your blog post and recommendations come to light, to inform them, to give them more help and show them the right way to do it.
5. Promoting things outside your niche
This is a very common tendency that many blog owners tend to make. Don’t promote stuff that has nothing to do with your niche. Sure, it can be a good initiative to venture a little bit outside the box, but you want to stay consistent, don’t confuse your readers by showing them something they’re not interested in.
If you have problems coming up with ideas for your site, spend some time doing research and niche down what your business is about. Brainstorming sessions will help you a lot, so try practicing them every once in a while.
When starting out, we all have to face some problems with our affiliate marketing business. The best way to deal with it is to keep moving forward and learning from the mistakes we’ve made. Every mistake is a valuable experience to be a better marketer in the future.
If you can share more mistakes that new affiliates make, please feel free to share them below. It will only make this post a better reference for everyone.
To your success